Scott Public Relations logo and A Step Ahead in Public Relations and Marketing tagline

Healthcare Entrepreneur Corner

Emerging market in Health Care

The Emerging Market in Health Care Innovation (McKinsey Quarterly)
Innovations in healthcare from around the world, some from developing nations that lower costs, increase access and quality.
https://www.mckinseyquarterly.com/The_emerging_market_in_health_care_innovation_2584


Conversations on Healthcare Reform

Conversations on Health Care Reform: Rick Anderson of PTV Sciences
The managing director of a venture capital firm explores the ecosystem of innovation for medical devices, the ways they will support health care reform, and the new business models they will encourage.
http://kennynguyen.us/wp-content/uploads/2010/05/cohe10.pdf


Should I Hire a Vice President

Should I Hire a Vice President of Marketing or a Vice President of Sales Into My Start-up Medical Company?
Marketing and Sales: Two complementary but different functions. Should you think about them now or think about them later? These are important issues which should be taken into consideration early in a medical start-up's development. Choosing the right time to hire marketing and sales executives can be critical to a young company's ability to succeed.
http://www.denovovc.com/articles/should_i_hire.pdf


Health Care Venture Capital Best Practices

Health Care Venture Capital Best Practices - Value Creations for Health Care Start Ups
Top VCs and CEOs on company growth plans, valuations, exit strategies, and raising rounds of capital.
http://denovovc.com/articles/FerrariChapter.pdf


The Rise of the Fleet-Footed Start-Up

The Rise of the Fleet-Footed Start-Up
The "lean start-up" - a fresh approach to creating companies that has attracted much attention in the last year or so among Silicon Valley entrepreneurs, technologists and investors.
http://www.nytimes.com/2010/04/25/business/25unboxed.html?dbk


 

© 2011 Scott Public Relations